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Old 04-27-2004, 04:36 AM   #1
jackconf
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Join Date: Apr 2004
Location: Tempe
Posts: 1
Honda Ad

HAve any of you seen this? It's pretty cool. A friend in Japan sent it to me.

Jack

tried to send this before and most of you could not open it. Try
> going to this site after you read the comments below. This is worth
> taking time to do - trust me - and I am sure you will find it
> fascinating. First comments are from friend who sent all to me.
> AMAZING!
>
>
>
> http://www.daboyz.org/honda/
>
>
>
> Hi Neck : Attention all you Rube Goldberg contraption freaks, you are
> gonna love this one if you have not already seen it. Being as I am a
> died-in-the-wool Hondaphile, having owned two of the extraordinarily
> dependable and well built Preludes, I particularly like this commercial.
> Enjoy...
>
>
>
> Jim
>
>
>
> There are no computer graphics or digital tricks in the film.Everything
> you see really happened in real time exactly as you see it.
> The film took 606 takes. On the first 605 takes, something, usually very
> minor, didn't work. They would then have to set the whole thing up again
> The crew spent weeks shooting night and day. The film cost six million
> dollars and took three months to complete,
> including a full engineering of the sequence. In addition, it's two
> minutes long so every time Honda airs the film on British television,
> they're shelling out enough dough to keep any one of us in clover for a
> lifetime. However, it is fast becoming the most down loaded
> advertisement in Internet history. Honda executives figure the ad will
> soon pay for itself simply in "free" viewings (Honda isn't paying a
> dime to have you watch this commercial!). When the ad was pitched to
> senior executives, they signed off on it immediately without any
> hesitation - including the costs.There are six and only six handmade
> Accords in the world. To the horror of Honda engineers, the filmmakers
> disassembled two of them to make the film. Everything you see in the
> film (aside from the walls, floor, ramp and complete Honda Accord) are
> parts from those two cars.The voice - over is Garrison Keillor.When the
> ad was shown to Honda executives, they liked it and commented on how
> amazing computer graphics have gotten. They fell off their chairs when
> they found out it was for real. Oh! And about those funky windshield
> wipers. On the new Accords, the windshield wipers have water sensors and
> are designed to start doing their thing automatically as soon as they
> become wet. It looks a bit weird in the commercial Just one-second of
> computer generation is used to link the two halves-when an exhaust pipe
> rolls across the floor. At one point, three tires roll uphill because
> inside they have been weighted with bolts and screws.
>
>
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Old 04-27-2004, 11:55 AM   #2
SuperJew
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aaaand we've all seen it before, but its still some good sh*t.
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Old 04-27-2004, 09:38 PM   #3
Satty101
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ooooooolllllllllllllllddddddddddd!!!!! but still good.
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